With reach of the traditional ‘ad-break’ in decline and more and more people going ‘ad free’, it’s harder than ever for advertisers to reach their audiences.

By immersing brands in entertainment, our world-leading in-content advertising platform helps them connect and engage with audiences who are increasingly hard-to-reach, creating an investment opportunity for forward-thinking investors looking to buy into the ad tech space.


For detailed investor information please visit our Investor Relations website.


Mirriad Expands VPP and In-Content Advertising Reach with New Agreements Across Multiple Leading Entertainment Partners

Ahead of the new year, Mirriad is excited to announce a slate of updates on the supply-side

How To Leverage Virtual Product Placement in Your Holiday Strategy

‘Tis the season to transform your advertising strategy! As consumer attention turns to festive

Virtual Product Placement in TV Shows: What You May Not Know

As media consumption habits evolve, streaming services are rewriting the rules of engagement.

The Role of Virtual Product Placement in Multicultural Media Investment

Our world is a diverse one and connecting with audiences from different cultural backgrounds has

AI's Role in Product Placement: 6 Things You Should Know

The promises of artificial intelligence (AI) have stirred the marketing world over its potential

How Virtual Product Placement is changing the game for Music Videos

The connection between music and culture has always been profound, and product placement seamlessly

Beyond Virtual Product Placement: The Power of Virtual Signage

WHAT IS VIRTUAL SIGNAGE? In today's rapidly evolving digital landscape, crafting an effective

Kantar unveils ad avoidance causes and correlation between viewer experience and purchase

NEW YORK, NY, USA, August 8, 2023/EINPresswire.com/ -- Mirriad, the leading in-content advertising

Creating Memorable Advertising Experiences: How Virtual Product Placement Engages Audiences and Drives Results

As an advertiser, you know the importance of leaving a lasting impression on your audience with a

Bridging The TV Demand-Inventory Gap

This article was written by Stephan Beringer, CEO at Mirriad. TV inventory is shrinking fast,

Unlocking New Revenue Streams: The Power of Virtual Product Placement in Scaling Growth

In the rapidly evolving world of advertising, where traditional methods are often met with ad

Closing the Gap Between Advertiser DEI Pledges and Diverse Media Spend

By Maria Teresa Hernandez, Head of Partnerships and Multicultural Marketplace

Three C’s of Virtual Product Placement: Creative, Content, Context

If you’re new to virtual product placement, or VPP, getting started can feel overwhelming. What

Unlock the Power of Virtual Product Placement to Amplify Your Brand Reach

Virtual product placement is an innovative and highly effective advertising technique that can help

The Advantages and Challenges of Virtual Product Placement

Virtual product placement is revolutionizing how brands launch campaigns and have become a highly

How to Use Virtual Product Placement to Boost Your Advertising Success

As an advertiser, you understand the importance of getting your message out to as many potential

Multicultural Programming: Why Invest in Minority-Owned Media

This article was written by Maria Teresa Hernandez, Mirriad's Head of Multicultural Marketplace and

Mirriad Leads the Game as Virtual Product Placement Takes Off

Written by Mark Melvin, General Manager, Americas at Mirriad

Mirriad Hires Amazon Alum Danny Ratcliff as Vice President of Operations

At Mirriad, Ratcliff will oversee current end-to-end campaign delivery, while focusing on short and

Why Virtual Product Placement is Essential for Multicultural Strategy

As America shifts to a Majority-Minority Nation, advertisers must diversify their marketing

How Effective is Virtual Product Placement?

Advertising budgets are continuously under pressure, so getting creative with campaigns and

Harmonic Unveils Powerful Addressable Advertising SaaS for Sports Streaming at Scale

We're pleased to announce a New Stand-Alone SSAI SaaS Boasts an Open Ecosystem for Targeted

Exploring the Benefits of Virtual Product Placement for Advertisers

Are you an advertiser looking for new ways to get your product in front of potential customers?

Mirriad Announces Technical Integration with Amagi

We're pleased to announce a technical integration with Amagi that enables content owners to

The Future of Authentic, Engaging Advertising Through VPP

Advertisers have been hard at work trying to connect with audiences in meaningful ways. With the

Leveraging Culture and Context to Reach Latino Consumers

Latinos currently make up 20% of the U.S population. However, despite U.S Latino consumer power

How Virtual Product Placement solves the shortage in black owned media

Voices from Mirriad: Written by Maria Teresa Hernandez Madison Avenue's commitment to Black-owned

How in-content advertising can help brands grow in 2023

Advertisers are always on the lookout for new and innovative ways to reach consumers, and

Mirriad Announces Partnership With Scripps Networks

NEW YORK, NY, USA, December 19, 2022 — Mirriad, the leading in-content advertising company and 2022

5 Creative Best Practices for In-Content Advertising

In-content advertising is a new and powerful way to strengthen and accelerate advertising

Pinterest and Channel 4 Choose Mirriad To Deliver In-Content Advertising

LONDON, UK – 17 November, 2022 - Mirriad, the leading in-content advertising company and 2022

Does in-content advertising connect with consumers?

In-content advertising helps brands to reignite their advertising campaigns in the face of

Boost TV Spots: Amplify with In-Content Ads this Holiday

The holiday season is rapidly approaching and brands are fiercely competing to grab the attention

Mirriad Wins AdExchanger Awards - Most Innovative TV Advertising Tech

New York, NY - October 18, 2022 — Mirriad, the leading in-content advertising firm powered by

Everything you need to know about virtual product placement

Virtual product placement is a leading emerging technology that every advertiser and brand needs to

Virtual product placement in the holidays boosts audience reach by 39%

Mirriad’s in-content advertising during the 2021 holiday season delivered approximately 130 million

How effective is in-content advertising? Introducing our new whitepaper with Kantar

Last month, Mirriad and Kantar published the results of the most comprehensive study ever conducted

What is Virtual Product Placement and What it Means for Advertising

Say Hello to Virtual Product Placement Product placement is rapidly changing in the industry. There

Lexus Leverages Mirriad’s Virtual Product Placement to Drive Brand Awareness Among Multicultural and LGBTQIA+ Audiences

LONDON and NEW YORK – May 26, 2022 – Mirriad, the leading in-content advertising company powered

As Amazon and NBC Enter Virtual Product Placement and In-Content Advertising Space, Mirriad’s Technology Is the Leading Proven Solution

With recent reports that Amazon and NBCU/Peacock are entering the in-content advertising space,