Own the moments that are most important to your brand
Connect when audiences are emotionally engaged
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Global averages Kantar and Toluna 2018-2019
"The significance of sophisticated AI-based, personally tuned advertising is hard to underestimate"
"Ultimately tailor product placements to individual viewers' interests"
"Supercharged version of digital product placement"
"AI is digitally pasting products into your favorite films and TV"
"Condé Nast signs video-first deal with ad tech company Mirriad"
"In-video brand insertion will soon be viewer-targeted"
"China’s Tencent will seamlessly embed video ads into movies"
"Emotional scenes with brand insertions in content elicit significant lift in price valuation"
"Sadness, Romance, or Disgust? Research puts brands in emotional context"
"Mirriad’s technology is mind blowing."
Juan Ignacio Chirinos, Creative Director, Miami Ad School
"Brand safe, unskippable, unblockable impressions with a great wow factor helping monetize an existing library of content."
Jodi Chisarick, SVP, General Sales Manager, Disney
"When we wanted to promote our prime products in our LG Signature range to audiences in premium content, we chose Mirriad. They executed our campaigns in a contextually relevant way and at scale. This will revolutionize advertising."
Jong Hoon Kim, Head of Brand & Media, LG Electronics
"We successfully reached our target audience and hit measurable results in brand lift."
Chen Qi, VP, Tangeche
"The Ford DNA is highly centered around constant innovation and using the latest tech solutions… It found a unique solution to create a content-driven opportunity using Mirriad tech to enhance its brand positioning."
Mauricio Greco, Director of Marketing, Ford
"Mirriad insertions help the network monetize programming… and allows brands to expose themselves to audiences in a way that is meaningful, authentic and simple to execute."
Luis De La Parra, SVP Partner Solutions, Univision
"Innovation sets us apart. Mirriad is one of those innovations."
Tracy Quitasol, Managing Director, OMD
"Mirriad's technology has opened up a whole new type of market research. In-context testing of marketing materials was thought to be invaluable, but impossible. Mirriad has made the impossible come true."
Mike Follett, Managing Director, Lumen
Luckin Coffee, the Chinese coffee chain that’s pioneering a tech-driven model to fill online orders, is using Mirriad technology in a large-scale campaign to build brand awareness.
Ctrip, one of China’s biggest online travel agencies, wanted to amplify their online TV campaign on Tencent by running Mirriad in-video ads in the popular drama, ‘Over the Sea I Come to You’.
Mirriad announces a two-year exclusive agreement with Tencent, one of the largest online video platforms in China. The breakthrough partnership will allow advertisers to reach targeted audiences by integrating branded content directly into entertainment programming without interrupting the viewer experience.