"Ultimately tailor product placements to individual viewers' interests"
"Supercharged version of digital product placement"
"AI is digitally pasting products into your favorite films and TV"
"Condé Nast signs video-first deal with ad tech company Mirriad"
"In-video brand insertion will soon be viewer-targeted"
"China’s Tencent will seamlessly embed video ads into movies"
"Emotional scenes with brand insertions in content elicit significant lift in price valuation"
"Sadness, Romance, or Disgust? Research puts brands in emotional context"
Mirriad’s technology is mind blowing.
Juan Ignacio Chirinos, Creative Director, Miami Ad School
Brand safe, unskippable, unblockable impressions with a great wow factor helping monetize an existing library of content.
Jodi Chisarick, SVP, General Sales Manager, Disney
When we wanted to promote our prime products in our LG Signature range to audiences in premium content, we chose Mirriad. They executed our campaigns in a contextually relevant way and at scale. This will revolutionize advertising.
Jong Hoon Kim, Head of Brand & Media, LG Electronics
We successfully reached our target audience and hit measurable results in brand lift.
Chen Qi, VP, Tangeche
The Ford DNA is highly centered around constant innovation and using the latest tech solutions… It found a unique solution to create a content-driven opportunity using Mirriad tech to enhance its brand positioning.
Mauricio Greco, Director of Marketing, Ford
Mirriad insertions help the network monetize programming… and allows brands to expose themselves to audiences in a way that is meaningful, authentic and simple to execute.
Luis De La Parra, SVP Partner Solutions, Univision
Innovation sets us apart. Mirriad is one of those innovations.
Tracy Quitasol, Managing Director, OMD
Mirriad's technology has opened up a whole new type of market research. In-context testing of marketing materials was thought to be invaluable, but impossible. Mirriad has made the impossible come true.
Mike Follett, Managing Director, Lumen
Case Studies
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