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RTL komt met virtual product placement

RTL komt met virtual product placement

http://www.adformatie.nl/nieuws/rtl-komt-met-virtual-product-placement Redactie | 5 december 2016, 15:50 Adverteerders kunnen virtueel producten plaatsen in alle RTL-extensies. De techniek is van Mirriad. RTL noemt het digital placement. Met de techniek worden eerder...

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Unilever: The biggest digital start-up in the world?

Unilever: The biggest digital start-up in the world?

The Festival of Marketing kicked off this morning with a talk by Keith Weed, the Chief Marketing and Communications Officer at Unilever. Now we all know Unilever as one of the biggest companies in the world - but what about the world's biggest digital startup? Not...

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MIRRIAD SECURES $15 MILLION IN FINANCING

MIRRIAD SECURES $15 MILLION IN FINANCING

Continues to Shape the Future of Advertising in age of “Ad Skipping” Mirriad Advertising Ltd, a technology company reshaping the future of video advertising, today announced it has closed $15 million in financing as of January 2016, led by IP Group PLC, alongside...

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Mirriad on the BBC

Mirriad on the BBC

BBC News beautifully captured the essence of native in-video advertising in November following the announcement of Mirriad's YouKu deal in China. Read the feature here

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