Case studies

Cutting through the clutter to strengthen brand health metrics

Cutting through the clutter to strengthen brand health metrics

Johnson & Johnson is a U.S. multinational healthcare company founded in 1886. Goal Johnson & Johnson wanted to strengthen the brand image of ‘Fruit Essentials Clean & Clear’ among 15-19 year olds. Solution They chose SCTV’s popular Fashion TV Indonesia to reach their...

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Gaining cultural relevance and increasing brand favorability

Gaining cultural relevance and increasing brand favorability

  Bushmills was founded in 1608 and is the world’s oldest whiskey distillery. Goal Bushmills wanted to gain cultural relevance and increase brand favorability for Bushmills Black Bush. Solution Bushmills chose Viceland as the best premium content to reach its target...

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Strengthening brand image and increasing product awareness

Strengthening brand image and increasing product awareness

Coca-Cola is the world’s largest beverage company. Goal Coca-Cola Light aimed to strengthen its brand image and increase product awareness among 14-59 year olds. Solution Coca-Cola Light chose RTL – a leading content distributor in Germany – to reach its target...

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Driving awareness and strengthening brand health metrics

Driving awareness and strengthening brand health metrics

Nissan is a Japanese multinational automobile manufacturer headquartered in Yokohama Goal Nissan wanted to drive awareness for Nissan Note and strengthen its brand image among 14-59 year olds. Solution Nissan Note chose popular cop drama series Alarm für Cobra 11 in...

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