News - Mirriad

Mirriad’s technology enables media first for popular UK reality show

Mirriad’s technology enables media first for popular UK reality show

Mirriad, the leading in-content advertising company, today announces its collaboration with Electric Glue and 4Sales to incorporate a novel in-content product placement for Rightmove, the UK’s biggest property website, within Channel 4’s popular peak time property show Location, Location, Location.

A new in-depth report highlights the power of Hispanic audiences

Mirriad’s in-content advertising solution can seamlessly insert computer-generated images into content for product placement

Edison TV discuss Mirriad’s latest Tier One US partner agreement with CEO Stephan Beringer

Tectate working with Mirriad utilising post-production placement, in visual content

Brands and bands are finding new reach, relevance and revenue through in-content advertising

Mirriad is the leading in-content advertising solution. Built on unique fusion of data, AI, cultural reach and limitless creativity

Mirriad agrees new commercial terms with Tencent to further scale in-content advertising in China

Mirriad is the leading in-content advertising solution. Built on unique fusion of data, AI, cultural reach and limitless creativity

Mirriad and A+E Networks expand in-content advertising opportunities for brands

Food and Drink content driving contextual relevance in content

In-content advertising in Food and Drink related content is giving brands

Mirriad and Vakıfbank (Turkey's second largest bank) have taken home bronze prizes at IAB Europe's 2021 MIXX Awards.

Vakıfbank and Mirriad land product innovation wins at IAB Europe’s MIXX Awards

Contextual relevance is key for brands, audiences, content creators and publishers when it comes to in-content advertising

Contextual relevance rules when it comes to Mirriad’s in-content advertising solution

Tectate working with Mirriad utilising post-production placement, in visual content

Mirriad and Tecate beer partner to enhance in-content advertising

Mirriad’s In-content advertising solution can integrate brands and campaigns into content where people don’t look away

How brands and advertisers are feeling the power of in-content emotional targeting

PepsiCo Labs are enlisting Mirriad’s in-content advertising as they look beyond traditional ad insertion

PepsiCo Labs looks to cutting edge ad tech to stay ahead, featuring Mirriad’s in-content solution

BBC investigate Mirriad’s in-content advertising solution that can seamlessly insert computer-generated images into content

BBC Business discusses how Mirriad’s in-content solution is revolutionising advertising by giving brands a new kind of reach

Audiences are emotionally engaged when Mirriad seamlessly immerse brands in popular culture with proven results

Essential Reading: The Future of Advertising Report 2021 is here

Mirriad as the leading in-content advertising solution immediately stands out as a true innovator in a fast-changing sector

Technology and innovation specialist Kelsey Lynn Skinner joins Mirriad board

Music Alliance Mirriad’s specialist division dedicated to growing creative and financial opportunities for artists.

Mirriad’s Music Alliance hits the headlines

Mirriad In-content advertising solution ad platform AI advertising product placement post-production advertising

AdExchanger podcast talks programmatic with Mirriad CEO Stephan Beringer

Philip is certainly the person to help us create the architecture that will define the in-content space

Philip Mattimoe joins Mirriad as Chief Technology Officer

SHEIN launch campaign in hit FranceTV Publicité show SKAM using Mirriad

Mirriad’s proprietary AI technology ability to deliver ad integrations for brands and artists, in post-production

Tecate choose Mirriad to immerse their brand into multicultural music content

Music Alliance is a new specialist division of Mirriad dedicated to growing creative and financial opportunities for artists

Mirriad launches the Music Alliance connecting artists, brands and fans

Digiday Tech Awards 2020 name Mirriad Best Native Advertising Platform

Conde Nast

Mirriad unveils debut Condé Nast campaign

Mirriad are a computer vision and AI-powered platform company built on Academy Award-winning tech.

Mirriad signs new contract with US-based tier one entertainment and media giant

Mirriad magic we’re resurrecting brands of the past and breathing new life into them

Night of the Living Dead Brands breathes new life into content this Halloween

Mirriad recognised as best Native Advertising Platform by the Digiday Awards 2020 for its world beating ad integration

Digiday Tech Awards 2020 nominate Mirriad

$Mirriad uses its patented AI targeted ads to integrate seamlessly into the user experience\$

Mirriad receives glowing write-up in The Motley Fool

With Mirriad brands can now drive campaign messaging in-video in a contextually or emotionally relevant way

Mirriad announces new partnerships with multiple music artists

Mirriad’s strong half-year results indicate the increasing adoption of In-content advertising solution

CEO discusses interims and US listing with president of Edison Rachel Caroll

Mirriad’s technology presents opportunities for major platforms, entertainment companies, agencies, creatives and brands

Latest research from Edison shows ‘myriad opportunities’ at Mirriad

Exciting partnership between the band’s label, B-Unique Records, and Mirriad, to develop and harness in-content advertising

Kodaline collaborate with Mirriad and UNICEF to create ‘Say Something’ video

Mirriad can dramatically improve viewers’ experience of video advertising with In-content advertising solution

Proactive Investors: Mirriad Advertising’s disruptive technology could transform industry

Mirriad’s technology presents opportunities for major platforms, entertainment companies, agencies, creatives and brands

Mirriad CEO Stephan Beringer speaks to Edison as part of new research

Mirriad has developed a way for adverts to be ‘inserted’ into films and television shows streamed online

Mirriad’s AI slips ads into empty spaces in online videos

Univision brings dynamic product placements to telenovelas

How AI technology will change the way we treat advertising in 2020

Product placement is appealing because it allows them to work with companies without interrupting a show with commercials

You see Pepsi, I see Coke: New tricks for product placement

Mirriad uses AI to insert ads and products into pre-existing videos, and it just signed an exclusive ad deal with Condé Nast

Condé Nast signs video-first deal with ad tech company Mirriad

In-Video Brand Insertion Will Soon Be Viewer-Targeted: Mirriad’s Beringer

Technology developed by UK company Mirriad to insert flat posters on buildings, walls and buses in already-filmed scenes

AI is digitally pasting products into your favorite films and TV

Mirriad’s innovative new advertising format. SEAT is the first advertiser to inaugurate the virtual product placement offer

TF1 Pub and SEAT win ‘Data and Creativity Grand Prix’ for Automotive category

Luckin Coffee uses Mirriad technology to build brand awareness

Sadness and disgust among emotions that drive brand value, says biometric study

Sadness, romance, or disgust? Research puts brands in emotional context

The path to emotional optimization in content

Driving brand value with emotionally intelligent advertising in content

Ctrip: Driving brand awareness and consideration

Mirriad allow advertisers to reach targeted audiences by integrating branded content directly into entertainment programming

Mirriad partners with Tencent, to reach huge entertainment audiences with branded content solution

Biometric study reveals link between emotions in entertainment content and brand value

Mirriad’s In-content advertising solution seamlessly inserts brands in France Télévisions popular dramas, post-production

FranceTV Publicité launches new in-video advertising solution in partnership with Mirriad

Mirriad today revealed success metrics from its in-video advertising campaign for SEAT using post-production advertising

First ad perception study of in-video advertising in France

Mirriad today revealed success metrics from its in-video advertising campaign for SEAT using AI advertising product placement

SEAT: Complementing product placement with in-video ads drives KPIs

Mirriad’s In-content advertising solution creates opportunities for advertisers to seamlessly insert brands post-production

Mirriad Wins 2019 Effective Digital Marketing Award For Innovative T-Mobile Campaign on Univision

Mirriad is an established computer vision and AI-powered platform company, built on Academy-Award winning entertainment tech

Lumen wins award at European Innovation Council using Mirriad’s computer vision technology

Mirriad embedded Freshwrapp assets in six prime-time TV dramas running on Star Plus with post-production advertising

Freshwrapp: Using in-video ads to drive brand consideration

Mirriad showcase how it is revolutionizing classic product placement by seamlessly inserting brands post-production

TF1 Group awarded at Les Trophées de l’Innovation Publicitaire for Mirriad’s innovative in-video advertising offer

T-Mobile: Using in-video ads to amplify TV spot campaigns

Mirriad’s post-production advertising successfully delivered Knorr’s signage and products in existing shows

Knorr: Increasing top of mind awareness

Mirriad wins 2018 Content Innovation Award

Audiences are emotionally engaged when Mirriad seamlessly immerse brands in popular culture with proven results

New survey ranks contextual relevancy as top solution to improve viewer experience

Audiences are emotionally engaged when Mirriad seamlessly immerse brands in popular culture with proven results

How reduced ad loads and innovation will move the TV ad industry forward

In-content advertising company Mirriad Best Video Marketing and Advertising Platform in the Digiday Technology Awards

Mirriad wins Best Video Marketing and Advertising Platform in the Digiday Technology Awards

Mirriad Globosat agreement allows advertisers to incorporate their advertisements into existing entertainment programs

Globosat and Mirriad launch innovative in-video solution in Brazil

Mirriad In-content advertising solution launch a new 10-second in-video ad unit supported by Mirriad’s Visual Impact Score (VIS)

Mirriad launches highly scalable In-Video Ad Unit

Tangeche: Building awareness and increasing consideration with young drivers

In-video advertising comes to China

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